When it comes to packaging for shoes, custom shoe boxes are part of the aesthetics of your brand and also its utility. Another important dilemma that you have to make is whether you should pre-print or post-print your custom shoe box designs. Knowledge of the difference between these two approaches will enable one to arrive at the hope of achieving quality, cost and aesthetic value.
In this blog post, we’ll discuss the pros and cons of the pre-printing and post-printing processes involved in custom shoe boxes so you can make the right decision for your packaging.
Pre-Printing
Pre-printing as the name evidence indicates means that the graphics and the designs are printed on the face/barrel of the box before the box formation process takes place. This technique is most commonly applied when you wish to obtain perfectly good prints over a large coverage area. In the case of custom printed shoe boxes, it involves the direct printing of the artwork or branding on flat blanks or sheets of cardboard to arrive at the final desired shoe box form. Pre-printing is the best for you, especially if you are in the process of printing large numbers of boxes as the colours will be more vibrant compared to pre-printing. It is noted that the print quality and sharpness are preserved in the course of the manufacturing process.
Advantages of Pre-Printing
Deciding to opt for for-printing on your custom shoe boxes provides several benefits. First, the process provides high quality since the design is placed on a smooth flat surface and after that is folded. Moreover, fresh boxes promote better colour matching which is essential for trademarks and logos production. Thus, pre-printing can deal with elaborate artwork when you need custom cookie boxes wholesale or other packaging products with designs or logos. Also, pre-printing is beneficial for quantitative production since it contributes to a few steps of fastening.
Post-Printing
On the other hand, post-printing is the printing of the design directly on the body of the box after the box has been built. This method turns out to be more flexible in terms of creating custom shoe packaging boxes that may have a certain shape, more folds or a certain kind of finishing. Post-printing is useful when the brand wants to print directly on already formed boxes or they want to incorporate other features such as stamps, bark codes or other variable data that may require changes while in production. It is a more flexible method of printing, particularly where you need small quantities of T-shirts or high-tempo creation of particular styles.
Benefits of Post-Printing
Another advantage of post-printing is that it provides the possibility of additional complex printing on a box after its assembly. Post-Printing has the advantage of allowing brands to work at a very fast pace, or to make sudden changes to the designs that they are developing. If you wish to order your socks box along with the logo, post-printing can be a great option for you, as your logo can be printed at the last moment, which will provide enough flexibility to alter the design. Also, the post-printing processes include the digital printing type, which can save more costs in different small lots or orders with many differences.
Cost Efficiency Analysis
On price, custom shoe boxes wholesale will help to inform and dictate which kind of print technique will prove cheaper. Pre-printing, however, has initial costs that are costs of printing on flat sheets must be higher than in the case of smaller print runs. But if you are ordering large quantities then the idea of pre-printing could get cheaper because of the concept of economies of scale. Conversely, post-printing costs are often cheaper whenever the runs are limited or the designs are not very uniform. Each of these costs should be measured against the utility of each method based on your business needs and volume of orders.
Deciding on the Printing Technique
The choice between pre-printing and post-printing in the packaging of your custom mailer boxes wholesale depends more on your branding, the number of orders and the functionality of the boxes. Pre-printing is suitable for larger production of designs that are of high quality or standardized and require less variation, post-printing is suitable for small production and customers that require their products within a short time. Regardless of whether the packaging is specifically for sock boxes or individual socks, the method of printing will impact the look and efficiency of the product’s outer casing.
Conclusion
Pre-printing and post-printing are uniquely different and beneficial to any organization depending on the circumstances. Reading this article, you will be able to determine the peculiarities of each method, and thus, decide on the choice of custom shoe boxes or other similar products. Thus, some factors that will define which of the approaches is more suitable include order volume, design direction, and price range. Regardless of which of the two strategies you will pursue, the quality of your packaging plays a vital role in conveying the image of your brand as well as impressing your clients with the unboxing experience.
