MarkNtel Advisors recently published a detailed industry analysis of the Saudi Arabia Home Care Market. The report covers growth trends, geographical marketing strategies, challenges, opportunities, and drivers influencing the market.
Saudi Arabia Home Care Market Size, Share, and Trends Analysis Report – Industry Overview and Forecast to 2030
The Saudi Arabia Home Care Market size is valued at around USD 1.73 billion in 2024 and is projected to grow at a CAGR of around 6.18% during the forecast period, i.e., 2024-30.
What are the major Driver the Saudi Arabia Home Care industry?
Rising Urbanization Driving Market Growth – Rising urbanization is a major driver of growth in the home care product market. Saudi Arabia is expanding its cities with an infrastructure sector and new residential developments, which is causing the increasing demand for home care solutions. As the population rises in urban areas, the demand for home care products such as cleaning agents, personal hygiene items, and convenience-oriented solutions will also increase. Urbanization also leads to a focus on health and hygiene, creating the need for more sustainable and eco-friendly home care to maintain cleanliness and hygiene. For instance,
- In August 2024, Unilever’s Dubai Personal Care Factory Achieved “Grade A” in Health & Safety by the Dubai Municipality, as they work hard to maintain the highest standards of workplace safety and employee wellbeing.
Moreover, urban consumers usually belonging to the higher or upper middle class with standard incomes and greater awareness of the premium home care product will also push the market growth. As urbanization continues to proceed, it will continue to drive the market growth & expansion.
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What segments define the Saudi Arabia Home Care market from 2024 to 2030? How do these segments contribute to market dynamics and growth?
- By Product Type
- Air Care
- Candle Air Fresheners
- Electric Air Fresheners
- Gel Air Fresheners
- Liquid Air Fresheners
- Spray/Aerosol Air Fresheners
- Carpet Fresheners
- Odour Neutralizers
- Others (Refrigerator Fresheners, Bin Fresheners, and others)
- Dishwashing
- Automatic Dishwashing
- Automatic Dishwashing Liquids
- Automatic Dishwashing Powders
- Automatic Dishwashing Tablets
- Dishwashing Additives
- Hand Dishwashing
- Automatic Dishwashing
- Home Insecticides
- Electric Insecticides
- Insecticide Baits
- Insecticide Coils
- Spray/Aerosol Insecticides
- Others (Foggers/Bombs, In-Home Insect Repellents, and others)
- Laundry Care
- Carpet Cleaner
- Fabric Softeners
- Laundry Aids
- Spot and Stain Removers
- Starch/Ironing Aids
- Water Softeners
- Others (Colour Enhancers, Scent Booster, and others)
- Polishes
- Floor Polish
- Furniture Polish
- Metal Polish
- Shoe Polish
- Surface Care & Bleach
- Home Care Wipes and Floor Cleaning Systems
- Bathroom cleaners
- Descalers
- Drain Openers
- Kitchen Cleaners
- Multi-Purpose Cleaners
- Bleach
- Toilet Care
- In-Cistern Devices
- Toilet Care Tablets/Powders
- Toilet Cleaning Systems
- Toilet Liquids/Foam
- Air Care
According to report, Among all the home care product types in Saudi Arabia’s home care marketplace, laundry care is the important segment dominating the market.
- By Distribution Channel
- Supermarkets/Hypermarkets
- Convenience Stores
- Online Retail/E-commerce
- Traditional Retailers
- Others (Direct Sales, Vending Machines, and Others)
According to report, Online Retail/E-commerce is a rapidly growing segment in the market of home care products in Saudi Arabia.
Explore the Complete Saudi Arabia Home Care Market Analysis Report – https://www.marknteladvisors.com/research-library/saudi-arabia-home-care-market.html
Geographical Analysis: Saudi Arabia Home Care Market
- Central
- East
- West
- South
Saudi Arabia Home Care Market Share & Competitive Landscape:
The Saudi Arabia Home Care Market is characterized by intense competition, with several key players driving growth through innovation, market expansion, and strategic investments. The competitive landscape provides valuable insights into the industry’s leading companies, highlighting their strengths, financial performance, and market influence.
Leading Companies in the Saudi Arabia Home Care Market are:
- Unilever
- Henkel Jebel Ali FZCO
- Reckitt Benckiser Group PLC
- The Clorox Company
- Procter & Gamble
- Knooz Al-Ardh Detergent Manufacturing Co. LLC
- Madar Group
- Basic Chemical Industries
- Gulf Hygiene Co. Ltd.
- 3M
Saudi Arabia Home Care Industry Recent Development:
- August 2024: CloroxPro, the trusted maker of Clorox professional products, announced the expansion of the Clorox EcoClean product platform with the launch of Clorox EcoClean Disinfecting Wipes. These ready-to-use wipes are made with a 100% plant-based substrate and naturally-derived, citric acid active ingredient that kills 99.9% of germs without bleach, ammonia, or alcohol.
- July 2024: Unilever Home Care power brands Dirt Is Good (Persil) and Comfort are partnering with world-leading consumer technology and domestic appliance company Samsung. This partnership with Samsung will see us co-create the future of laundry with more speed and agility than ever before.
Questions Addressed in this Study
1.What factors are driving the Saudi Arabia Home Care Market growth?
2.How is the Saudi Arabia Home Care Market expected to grow over the next five years?
3.What are the key insights into the current trends in the Saudi Arabia Home Care Market?
4.What is the current size of the Saudi Arabia Home Care Market, and how is it projected to change in the future?
6.What is the future outlook for the Saudi Arabia Home Care Market in terms of technological advancements and market expansion?
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